Driving oral health messages

A-dec, designers, manufacturers and suppliers of dental equipment to surgeries across the UK, have re-branded their entire fleet of vehicles to promote the links between oral health and general health. The fleet, which covers more than 30k miles each year, will carry the messages that could be seen by more than 250k people per annum.

The link between oral health and overall body health is well documented and backed by robust scientific evidence. Despite this, research by the British Dental Health Foundation reveals only one in six people realise that people with gum disease may have an increased risk of stroke or diabetes and only one in three is aware of the heart disease link.

Add to this one in five people have admitted they would cancel their dental appointment to keep their social life afloat, and chief executive of the British Dental Health Foundation, Nigel Carter, believes the messages could help to prompt the public into heading to the dentist.