On September 16, 2022, Michael Mosley shared his personal and family experiences of orthodontics and the science behind the benefits of smiling at The British Orthodontic Society’s annual conference in Birmingham.
“All my family has benefited from orthodontic treatment so I was delighted to speak at the British Orthodontic Society Conference this year. A big smile that can light up the room will not only make you feel good but other people as well,” said Michael Mosley speaking at The British Orthodontic Conference.
He highlighted research in The Journal of Experimental Psychology that revealed how even a fake smile can have a positive impact on mood by triggering certain facial muscles that ‘trick’ your brain into thinking you’re happy.
Never before has there been such a strong desire for a smile that not only feels healthy, but looks good as well. Statistics from The British Orthodontic Society show that the demand for orthodontics continues to rise, with 75 per cent of orthodontists reporting an increase in patients.
There is a growing concern about the number of quick dental solutions on the market. These are often found online and lead to people performing their own dental work at home.
Alongside the Oral Health Foundation, The British Orthodontic Society has launched Safe Smiles - a charity campaign by that gives unbiased, trusted, and expert advice about dental treatments.
Nikki Atack, British Orthodontic Society president said, “As the demand for orthodontics increases, so do the options available. There’s a huge growth in online companies offering orthodontic treatments at significantly reduced prices. For many patients, it may feel like a sensible consumer-savvy choice. But this may not be the case. We want to ensure patients are given the very best advice about the safest and most effective way to have orthodontic treatment.”