The joy of text

Who could have predicted the level of mobile phone use in modern Britain? They have come a long way since the bulky handsets of the 1980s, which resembled house bricks and were exclusive to the very wealthy. Mobile phones today are ubiquitous and dental practices across the UK are catching on to their usage in patient communications and, in particular, to improve appointment attendance.

Contrary to popular belief, mobile phones are not solely the domain of young adults and teenagers. According to Ofcom while 99 per cent of 25-34 year olds own a mobile phone, 55 per cent of the 65-74 year age bracket also have handsets, and these figures are increasing. These devices are constant companions for many members of the British public and as such are an ideal means to remind patients of upcoming appointments or recalls.

When patients fail to appear for their designated dental appointments, it is frustrating all round. Dentists are left with a hole in their appointment book that they have no chance of filling, while other patients who would have happily taken that time slot miss out completely.