‘Workplace AI revolution isn’t happening yet,’ survey shows

01 September 2023

The UK risks a growing divide between organisations who have invested in new, artificial intelligence-enabled digital technologies and those who haven’t, new research suggests.

The UK risks a growing divide between organisations who have invested in new, artificial intelligence-enabled digital technologies and those who haven’t, new research suggests.

Only 36 per cent of UK employers have invested in AI-enabled technologies like industrial robots, chat bots, smart assistants and cloud computing over the past five years, according to a nationally representative survey from the Digital Futures at Work Research Centre (Digit). The survey was carried out between November 2021 and June 2022, with a second wave underway.

Academics at the University of Leeds, with colleagues at the Universities of Sussex and Cambridge, led the research, finding that just 10 per cent of employers who hadn’t already invested in AI-enabled technologies were planning to invest in the next two years.

The new data also points to a growing skills problem. Less than 10 per cent of employers anticipated a need to make an investment in digital skills training in the coming years, despite 75 per cent finding it difficult to recruit people with the right skills. Almost 60 per cent of employers reported that none of their employees had received formal digital skills training in the past year.  

Professor Mark Stuart, the lead researcher and pro dean for research and innovation at Leeds University Business School, said, "A mix of hope, speculation, and hype is fuelling a runaway narrative that the adoption of new AI-enabled digital technologies will rapidly transform the UK’s labour market, boosting productivity and growth. These hopes are often accompanied by fears about the consequences for jobs and even of existential risk. 

"However, our findings suggest there is a need to focus on a different policy challenge. The workplace AI revolution is not happening quite yet. Policymakers will need to address both low employer investment in digital technologies and low investment in digital skills, if the UK economy is to realise the potential benefits of digital transformation."

Stijn Broecke, senior economist at the Organisation for Economic Co-operation and Development (OECD), said, “At a time when AI is shifting digitalisation into a higher gear, it is important to move beyond the hype and have a debate that is driven by evidence rather than fear and anecdote. This new report by the Digital Futures at Work Research Centre (Digit) does exactly this and provides a nuanced picture of the impact of digital technologies on the workplace, highlighting both the risks and the opportunities.”

Mary Towers, future of work and AI lead at the Trades Union Congress (TUC), said, “This report is much-needed. It is really important that workers and unions are consulted over the use of the next technology at work - rather than it being imposed.

“This will help build trust and help stop staff from being at risk of exploitation. New forms of worker tech - like AI - are now making life-changing decisions over hiring, firing and performance management. In addition to employers acting with transparency, we urgently need to beef up our regulatory framework. UK employment law is simply not keeping pace with developments in AI and other new forms of technology. This is leaving many vulnerable.”

Peter Cheese, chief executive of the Chartered Institute of Professional Development (CIPD), said, “The investment in and adoption of rapidly advancing digital technologies in all forms will impact every organisation’s competitiveness and longer-term survival. This important report based on a first national survey should act as a wake-up call to policymakers and all business leaders and stakeholders. There is evidence of clear divides emerging between companies and even sectors who are digital adaptors and those who are not.

“Furthermore, the longstanding challenge in the UK of under-investment in skills shows through, risking not just the ability of organisations to respond to changes, but also the concern of people being left behind. Now is the time to act. To engage across organisations, to experiment and innovate, and to think strategically and responsibly about the opportunities and threats, from this digital revolution.”

The main reasons for investing were improving efficiency, productivity and product and service quality, according to the survey. On the other hand, the key reasons for non-investment were AI being irrelevant to the business activity, wider business risks and the nature of skills demanded.

There was little evidence in this survey to suggest that investing in AI-enabled technology leads to job losses. In fact, digital adopters were more likely to have increased their employment in the five-year period before the survey. As policymakers race to keep up with new developments in technology, researchers are now urging politicians to focus on the facts of AI in the workplace.


Read the report here: Employers' Digital Practices at Work Survey: First Findings • Digit (digit-research.org)